How Much Does a Custom Website Cost in the UK? (2025 Pricing Guide)
Transparent pricing breakdown for custom websites in 2025. Real numbers, no surprises.
Quick Answer
£995 - £100,000+
Most UK businesses spend £3,000-£10,000 for a professional website
Website Cost Breakdown by Type
Basic Website
Includes:
- ✓5-10 pages
- ✓Mobile responsive design
- ✓Contact form
- ✓Basic SEO setup
- ✓CMS integration
- ✓SSL certificate
Best for:
Small businesses, startups, personal brands
Business Website
Includes:
- ✓10-30 pages
- ✓Custom design
- ✓Advanced functionality
- ✓Blog integration
- ✓SEO optimization
- ✓Analytics setup
- ✓Social media integration
Best for:
Growing businesses, professional services, B2B companies
E-commerce Site
Includes:
- ✓Product catalog
- ✓Shopping cart
- ✓Payment processing
- ✓Inventory management
- ✓Customer accounts
- ✓Order tracking
- ✓Product reviews
Best for:
Online retailers, physical stores going digital
Custom Web Application
Includes:
- ✓Complex functionality
- ✓User authentication
- ✓Database integration
- ✓API integrations
- ✓Custom features
- ✓Advanced security
- ✓Scalable architecture
Best for:
SaaS products, enterprise solutions, unique business needs
What Affects Website Cost?
Design Complexity
Template-based design (£995-2,000) vs. fully custom design (£3,000-10,000+). Custom animations, interactions, and unique layouts increase cost.
Number of Pages
Each page requires design, content, and development. 5 pages vs. 50 pages significantly impacts price.
Features & Functionality
Contact forms are standard. User logins, payment processing, booking systems, and integrations add complexity and cost.
Content Creation
Professional copywriting (£500-3,000), photography (£200-2,000), and video production (£1,000-10,000+) if needed.
SEO Requirements
Basic SEO setup (included in most projects) vs. comprehensive SEO strategy (£1,000-5,000+ additional).
Hidden Costs to Consider
💡 Many agencies bundle hosting and maintenance into monthly packages (£100-500/month)
DIY vs. Professional: What's the Real Cost?
DIY Website Builders
£10-50/month
Wix, Squarespace, WordPress.com
✓ Low initial cost
✗ Limited customization
✗ Template-based design
✗ Your time investment (40-100 hours)
✗ Often looks "template-y"
Professional Development
£3,000-10,000
Custom-built by experts
✓ Unique, professional design
✓ Optimized for conversions
✓ Better SEO performance
✓ Ongoing support
✓ Scalable & flexible
Bottom line: DIY saves money upfront but costs you in time, quality, and often results. A professional site typically pays for itself through better conversion rates and SEO performance.
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